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Dynamic Executive Leadership and Governance
• Strategic planning
• Board and organizational development
• Board liaison, support and reporting
• Management of board nomination/election process
• Marketecture™ strategic analysis
CMA provides end-to-end strategic planning, association management and governance consultation, support and implementation to help your board of directors advance your organization's mission and overarching goals for leadership and growth.
Marketecture: A strategic and tactical blueprint
To identify an association’s current and future challenges and opportunities, Marketecture is a strategic planning process which analyzes how prospective/current members and industry influencers perceive your organization’s programs, services and attributes in relation to their own needs and objectives.
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