July 24, 2009

Marketing firm to offer free seminars

STAFF REPORT

http://www.mycentraljersey.com/article/20090724/BUSINESS/90723047/-1/newsfront/S.-Brunswick-marketing-firm-to-offer-free-seminars

Creative Marketing Alliance, a full-service integrated marketing communications firm, will offer a Power Series from 8:30 to 9:30 a.m. on Aug. 4 and 11 at its headquarters in the Princeton Junction section. The series consists of free, interactive marketing seminars designed to empower business owners and marketing executives within the Central Jersey and help them gain a current perspective on the most effective marketing tactics for their business.

To kick-off the series, the company will offer "Public Relations -- Quality vs. Quantity,'' featuring CMA Public Relations Manager Kaitlin Friedmann. She will discuss how to plan a PR campaign that aims for quality media coverage to help business professionals move their customers to take action. Friedmann also will illustrate the role of a press release in a PR campaign, evaluate whether social media is a good way to reach target audiences and discuss what reporters and editors want out of an interview.

The seminar is open to business owners and marketing executives exclusively. A light breakfast will be offered to all attendees. Space is limited and all individuals must be registered to attend. For more information and to register, call 609-297-2235 or email info@cmasolutions.com.