FOR IMMEDIATE RELEASE
Creative Marketing Alliance
(609) 799-6000

CMA RECEIVES ACCREDITATION FROM THE ADVERTISING SPECIALTY INSTITUTE (ASI)

Princeton Junction, NJ – May 5, 2008 – Creative Marketing Alliance (CMA) announced today that it has been accredited by the Advertising Specialty Institute (ASI), the largest media and marketing organization serving the providers of promotional products and give-aways imprinted with an advertiser's name, logo, slogan or message.

With this accreditation, CMA now holds an ASI number, which is considered the gold standard in providing advertising specialty and promotional products. With this ASI number, CMA has also attained the credibilty, recognition and exclusivity that goes along with being affiliated with ASI.

As an internationally recognized organization, ASI’s mission is to bring together suppliers and distributors in the advertising industry by providing catalogs, information directories, newsletters, magazines, web sites and databases, and offering interactive e-commerce, marketing and selling tools.

“Advertising premiums and give-aways can play a major role in brand recognition. CMA clients will certainly benefit from our ASI accreditation and we are proud to have met the standards set forth by the organization,” said CMA President and CEO, Jeff Barnhart.

CMA works with clients to provide comprehensive strategic marketing communications programs with the goal of driving company bottom lines and increasing visibility in the marketplace. Using Marketecture™, CMA’s innovative marketing analysis and planning process, the firm transforms research, industry trends and market forces into compelling brand messages and creative products to help clients realize their full business potential.

For more information about CMA, please contact Jeffrey Barnhart at jbarnhart@cmasolutions.com, or visit www.cmasolutions.com.

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About Creative Marketing Alliance, Inc.
Based in Princeton Junction, NJ, Creative Marketing Alliance (CMA) is a synergy of marketing and management businesses providing proven strategic, creative and management resources to achieve client goals through its allied businesses: CMA Marketing and Communications, CMA Association Management and CMA Healthcare Marketing. CMA celebrated 20 years of business in 2007 and has received more than 170 industry awards. Please visit www.cmasolutions.com for more information.