FOR IMMEDIATE RELEASE CMA TO PROVIDE STRATEGIC MARKETING PROGRAMS FOR JAYPEE INTERNATIONAL AND PRACTICAL ENERGY SOLUTIONS PRINCETON JUNCTION, NJ – September 30, 2009 – Creative Marketing Alliance, a full-service integrated marketing communications firm, has announced it has been selected to provide strategic marketing programs for Jaypee International and Practical Energy Solutions (PES). With a strong presence in India as well as membership in major stock exchanges in the U.S. and around the world, Jaypee International provides direct-access trading to investors and traders at low trading costs with access to mature and emerging markets worldwide. CMA will help launch Jaypee International into the North American market with the development and execution of its first tradeshow booth to be displayed at an upcoming industry tradeshow. Based in Wallingford, Connecticut, Practical Energy Solutions is an industry leader in the design, engineering and installation of energy-efficient lighting control systems. CMA is developing a new corporate identity and sales collateral that includes a corporate brochure, direct mail and sell sheets to effectively enhance Practical Energy Solutions’ position within its target market segments. “Jaypee and Practical Energy Solutions will truly benefit from our extensive experience and strategic vision,” said Jeffrey Barnhart, President and CEO of CMA. “We look forward to working with these companies to enhance their market position as leaders in their industries.” CMA works with clients to provide comprehensive strategic marketing communications programs with the goal of driving sales and increasing visibility in the marketplace. Using Marketecture™, CMA’s innovative marketing analysis and planning process, the firm transforms research, industry trends and market forces into compelling brand messages and creative products to help clients realize their full business potential. For more information, please visit www.cmasolutions.com. ### About Creative Marketing Alliance, Inc. |