FOR IMMEDIATE RELEASE
Creative Marketing Alliance
(609) 297-2235

CMA Director of Marketing Services Selected to NJ CAMA Board

PRINCETON JUNCTION, NJ – October 20, 2010 – Creative Marketing Alliance, a single-source marketing communications and association management firm based in Princeton Junction, New Jersey, announced its Director of Marketing Services, Erin Higgins, has been selected to the New Jersey Communications, Advertising and Marketing Association’s (NJ CAMA) Board.

Higgins will serve as Co-Chair of the organization’s ASTRA Awards, which honor the best creative, strategies and design work created by the communications, advertising and marketing community. In her role, Higgins will support the ASTRA Chair with award submissions, event content, scheduling, location selection, promotion as well as on-site coordination.

“Erin has a wealth of marketing knowledge and expertise and will be a great asset to the Board,” said Jeffrey Barnhart, President and CEO at CMA. “We look forward to seeing her utilize these skills to help enhance NJ CAMA and its awards program.”

“I am delighted to welcome Erin to the Board of Directors of NJ CAMA,” said Bill Petzinger, President at NJ CAMA. “She possesses the strategic ability and passion that our organization needs which will ultimately prove valuable in her role as ASTRA co-chair. We look forward to working with her.”

For 23 years, clients have relied on CMA for comprehensive strategic programs, high-impact creative communications and time-tested management solutions. The company’s innovative planning process, MarketectureTM, helps a variety of for-profit and non-profit organizations navigate industry trends and market forces to ensure continued success. For more information, visit www.cmasolutions.com.

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About Creative Marketing Alliance (CMA)
Based in Princeton Junction, NJ, Creative Marketing Alliance (CMA) provides integrated marketing programs, high-impact creative services and single-source association and event management to produce measurable results on a regional, national and global scale. For 23 years, CMA has powered its clients’ success through strategic and tactical solutions including marketing, advertising, public relations, sales support, interactive digital communications, direct response and publications. Please visit www.cmasolutions.com or our blog www.CMAcentralblog.com for more information.

About NJ CAMA
The New Jersey Communications, Advertising and Marketing Association (NJ CAMA) is a non-profit organization founded in 1986. Its mission is to support a community of creative and business professionals with programs and resources that continually improve the effectiveness and integrity of communications, delivered through advertising, marketing programs, public relations and other tactical efforts. Visit www.njcama.org for more information.